Domestic consumption gains momentum as retail sales rise over 11% Total retail sales of goods and consumer service revenue reached an estimated 3.18 quadrillion VND (120.7 billion USD) during the January–May period, up 11.2% year-on-year.
Vietnam's retail sales, service revenue up 9.2% in 2025 Fresh data from the Ministry of Finance’s NSO shows the tourism industry taking the lead, with travel earnings soaring by 20.2%.