Golden Season Festival celebrates highland hues, aspirations for development
Running through October, it features a wide range of distinctive experiential activities, including a Mong flute performance contest, ethnic costume displays, a competition to create traditional patterns using beeswax, banh day (glutinous rice cake) pounding and lively street parades.
At the launch of a smart street integrated with a digital tourism map in Mu Cang Chai commune, as part of the Golden Season Festival 2026. (Photo: VNA)

Lao Cai (VNA) – The Golden Season Festival 2026 opened in Mu Cang Chai commune in the northwestern province of Lao Cai on August 30 evening, as part of activities marking the 81st anniversary of the August Revolution (August 19, 1945–2026) and National Day (September 2, 1945–2026).

The festival is not only an opportunity to promote the natural beauty and people of Mu Cang Chai, but also serves as a bridge for connectivity and the development of a professional and sustainable tourism ecosystem, opening up new opportunities for cooperation in the locality.

Running through October, it features a wide range of distinctive experiential activities, including a Mong flute performance contest, ethnic costume displays, a competition to create traditional patterns using beeswax, banh day (glutinous rice cake) pounding and lively street parades.

Sports enthusiasts can also take part in the marathon Mu Cang Chai Ultra Trail 2026, which is expected to attract thousands of domestic and international athletes to compete along spectacular mountain routes.

Visitors to the commune can also explore a traditional market featuring stalls selling local agricultural products, medicinal herbs and distinctive One Commune, One Product (OCOP) goods. On the occasion, Mu Cang Chai also launched a smart street integrated with a digital tourism map.

Vice Chairman of the Mu Cang Chai People's Committee Giang A Tang emphasised that its terraced rice fields, recognised as a national special relic, were shaped by the sweat, ingenuity and deep love for their homeland of generations of local people.

The terraced fields are not merely the fruits of labour but also a vivid symbol of the spirit of turning hardships into opportunities and rocks and barren land into rice, he said. Alongside its spectacular natural landscapes, the commune is also proud to preserve nationally recognised intangible cultural heritage, including the Mong flute, the traditional new-rice thanksgiving ritual expressing gratitude to heaven and earth, and the art of creating beeswax patterns on fabric.

Located more than 300km to the northwest of Hanoi and 1,000 metres above sea level, Mu Cang Chai is now a familiar destination for tourists. The local terraced fields are beautiful year-round and have long been well-known and considered a must-visit place in the northwestern region.

Visitors can see glittering ponds in March before locals transplant rice seedlings from April to May. After May, the hills are covered in green until the fields start to turn yellow with ripe rice in early September. During the harvest in October, the golden rice fields stand out amidst green forests./.

See Also

Buon Ma Thuot, a city beneath ancient trees

Few cities in Vietnam have retained boulevards shaded by towering old trees quite like Buon Ma Thuot in Dak Lak. Perched on a plateau more than 500 metres above sea level, the city has developed a distinctive urban ecosystem beneath its leafy canopy.

Vietnam to send 498-member delegation to 20th ASIAD in Japan

The delegation comprises top athletes competing in key sports including athletics, shooting, swimming, martial arts (wushu, karate, taekwondo and jujitsu), sepak takraw, rowing, canoeing, football, volleyball, golf, fencing and weightlifting. It will also include officials, doctors and international experts.

Hanoi builds four-season tourism appeal

Hanoi’s tourism events are increasingly designed to inspire exploration beyond individual festivals. At the Hanoi Tourism Gift Festival, for instance, visitors can make handicrafts with artisans, explore destinations through virtual reality and discover new tours and tourism stimulus programmes.

Vietnam taps community tourism potential for sustainable development

The tourism market is shifting from sightseeing towards living and connecting with destinations. Visitors increasingly seek authentic and locally rooted experiences, interaction with local people, culture and nature, as well as small-group and personalised trips with limited environmental impact and clear benefits for communities.

Cultural vitality of mountainous markets

Amid the fast pace of modern life, mountainous markets in Dien Bien province continue to attract visitors while preserving the distinctive culture of local ethnic communities. More than places to buy and sell everyday goods, these markets are also spaces for cultural activities, social gatherings and community interaction. They help preserve traditional identities while creating new opportunities for community-based tourism.

Asia's most beautiful village: Preserving traditional culture, building sustainable livelihoods

As August arrives each year, sunlight bathes the mountains of Lao Cai, transforming the terraced fields of Ta Van commune into a vibrant green landscape that draws visitors from Vietnam and abroad. By linking tourism development with environmental protection and the preservation of traditional culture, Ta Van, following administrative restructuring, is emerging as a destination rich in cultural identity and natural resources. Tourism and services are strengthening their role as a key pillar of the local economy.