Happy Vietnam (VNA)

Slow travel increases connections, reshapes tourism trends

Rather than rushing to “check in” at as many attractions as possible, slow travel allows visitors to immerse themselves in local life. Travellers may spend time wandering through a highland market, learning to cook a traditional dish, cycling around a coastal fishing village, or simply enjoying the tranquil rhythm of life in the countryside.

Vietnam gains popularity among Philippine travellers

According to the Tourism Information Centre under the Vietnam National Authority of Tourism (VNAT), since the COVID-19 pandemic, the number of Filipino visitors to Vietnam has recovered and grown impressively. Filipino tourists are particularly fond of destinations such as Da Nang, Sa Pa, Phu Quoc and Nha Trang, as well as Vietnam’s distinctive cuisine.

Vietnam tourism shifts gears as travellers seek flexibility and authenticity

Vietnam’s tourism market is being reshaped as rising costs and cautious spending push travellers toward shorter, more flexible, and experience-led trips.

Vietnamese travellers favour nearby overseas trips, unique experiences for April 30 holiday

According to travel firms and online booking platforms, tourists are shifting away from conventional leisure holidays towards wellness-focused journeys, personalised experiences, and trips that strengthen connections with family and friends.

Australian website spotlights the spirit of Vietnam along the Mekong

Australian website The Sydney Morning Herald on March 21 run an article titled “The Spirit of Vietnam bursts into life a long the Mekong” by travel writer Tim Richards, in which he expresses his enjoyment of experiencing a week-long journey along the Mekong River from Vietnam to Cambodia.

Unlocking tourism potential of Hoi An’s southern coastline

Many well-known tourism and resort projects are already operating effectively in Thang An commune, including Hoiana Resort & Golf, Vinpearl Resort & Golf and Bliss Hoi An Beach Resort. Nevertheless, significant coastal land resources remain available for investment and future development.

Vietnam among top five destinations searched by French travellers

Japan, Vietnam and Thailand were among the most searched destinations by French travellers, alongside well-established European favourites such as Italy and Spain.

Vietnam welcomes nearly 4.7 million foreign visitors in January–February

In February alone, the country welcomed more than 2.2 million foreign visitors, marking the third consecutive month that the number of international arrivals exceeded the two-million mark, following 2.45 million in January 2026 and 2.02 million in December 2025.

Con Dao emerges as bright spot on global tourism map

Prestigious fashion magazine Vogue has officially listed Con Dao Island, part of the great Ho Chi Minh City metropolitan area, among the world’s most ideal honeymoon destinations for 2026, underscoring the strong potential of the island district in capturing the high-end resort market.

Pavie stone road, a silent historical witness of Vietnam’s Northwestern region

Hidden along the slopes of the majestic Nhiu Co San mountain range, the ancient Pavie stone road, also known as the Pavie road in Lai Chau province, stands as a silent historical witness of Vietnam’s Northwestern region.

UAE magazine hails Phu Quoc as a “global travel hotspots” for tourism in 2026

According to What’s On, Phu Quoc has long been a familiar resort destination for travellers from the Republic of Korea, China, and Russia, while steadily attracting growing international interest year after year.

Mui Ne National Tourism Area set to become leading destination in Asia-Pacific

According to the master plan, the Mui Ne National Tourism Area will cover 14,760ha, encompassing Phu Thuy ward, Mui Ne ward, Hoa Thang commune and Phan Ri Cua commune.

Vietnam tourism accelerates green transition to power 2026 growth

Looking ahead to 2026, the tourism sector targets about 25 million international arrivals, 150 million domestic holidaymakers and total revenue of around 1.12 quadrillion VND (approximately 43 billion USD), reflecting its ambition to develop tourism into a spearhead economic sector in line with the Government's goals.

Da Nang aims to welcome nearly 93,000 MICE visitors in 2026

The Da Nang MICE Tourism Promotion Programme 2026, themed “Da Nang - Elevating your MICE experience”, will be implemented from January 1 through the end of the year. Under the programme, the city targets welcoming and supporting nearly 93,000 MICE visitors, representing an increase of about 12% compared to 2025.

Vietnam's retail sales, service revenue up 9.2% in 2025

Fresh data from the Ministry of Finance’s NSO shows the tourism industry taking the lead, with travel earnings soaring by 20.2%.

Vietnam targets 25 million international visitors for 2026

The sector aims to attract 25 million international visitors, serve 150 million domestic tourists, and earn some 1.12 quadrillion VND in revenue in 2026.

Vietnam solidifies standing in global tourism landscape

Vietnam has once again been honoured as the World’s Leading Heritage Destination in 2025 by the World Travel Awards (WTA), marking its sixth recognition after the wins in 2019, 2020, 2022, 2023, and 2024 and reaffirming its foothold in the global tourism industry.

Record arrivals usher in fresh momentum for Vietnam’s tourism industry

The influx of international visitors in 2025 offers a rare window of opportunity for Vietnam’s tourism sector. The pressing task now is to enhance service quality and diversify products so that visitors stay longer and generate higher economic value.

Vietnam to welcome 20 millionth foreign visitor in a single year in Phu Quoc

Vietnam is set to welcome its 20 millionth international tourist in a single year for the first time ever at Phu Quoc International Airport in An Giang province in mid-December, marking a historic milestone for the country’s tourism sector.

Vietnam named World’s Leading Heritage Destination 2025

The repeated recognition over the years affirms the lasting, timeless allure of Vietnam’s renowned destinations. It also reflects the continuous efforts of localities to preserve resources, diversify tourism products and improve service quality. The growing global acclaim contributes to shaping a diverse, distinctive and highly competitive network of destinations, helping Vietnam continue to shine at prestigious international tourism awards.