Lifestyle - Happy Vietnam - Vietnam News Agency

Hung Yen preserves traditional craft of aromatic incense making

Amidst the ever-changing pace of modern life, the herbal scent in Cao residential group in Son Nam ward, northern province of Hung Yen, evokes traditional cultural values essential to Vietnamese families during the Lunar New Year. For the locals here, incense making is not merely a livelihood, but a rural memory preserved and passed down for over three centuries.

Hanoi’s Tet-coloured art space enchants visitors

Thuong Loc oranges in Ha Tinh province enter Tet season

6 Must-Visit Destinations in Vietnam

The image of horse in the lives of Vietnamese people

Vietnamese athlete triumphs at Asian Mixed Martial Arts Championships

Lo Thi Phung won a gold medal for Vietnam from the Asian Mixed Martial Arts Championships 2026 on January 11 in China.

More trains added to serve Lunar New Year demand

The railway sector will add more Thong Nhat (reunification) trains and regional services to meet the sharply rising travel demand of people and tourists during the 2026 Lunar New Year (Tet), Vietnam’s largest traditional festival.

“Dong Xuan” tram stop highlights Vietnamese presence in the heart of Berlin

The move has been widely welcomed, serving as a source of pride not only for the centre’s management and Vietnamese traders operating there, but also for the broader Vietnamese community in the German capital.

Int’l tourists fall in love with Vietnam’s “green” products

In recent years, Ho Chi Minh City’s consumer market has shifted toward eco-friendly, green-labeled and high-quality “Made in Vietnam” products, a trend increasingly embraced by foreign visitors.

Mekong Delta province spurs tourism for New Year growth

In 2026, the Mekong Delta province of Vinh Long aims to welcome 9.84 million visitors and generate over 9.4 trillion VND (358 million USD) in tourism revenue. To spur demand and create early momentum, the province launched a tourism promotion programme at the start of the year, featuring local product and cuisine showcases, traditional craft demonstrations, and the “Old Kitchen” space recreating the Mekong Delta’s riverine lifestyle.

Mekong Delta province stimulates tourism for New Year breakthrough

In the vibrant early days of 2026, Vinh Long Passenger Port emerged as an attractive destination, hosting a tourism promotion programme focused on green and sustainable development.

Int'l tourist arrivals to Vietnam hit new record in 2025, up over 20%

Vietnam’s tourism sector marked a milestone year in 2025, with international arrivals reaching nearly 21.2 million, up more than 20.4% from 2024 and the highest level on record, highlighting the sector’s strong recovery.

Wildlife conservation creates green livelihoods at Ben En National Park

Ben En National Park in the central province of Thanh Hoa has implemented a wide range of scientific studies and conservation projects aimed at safeguarding biodiversity, particularly rare and endangered wildlife species.

Unique Jrai proposal ceremony revived in Central Highlands

The proposal ceremony, or engagement ritual, is a key milestone in the marital life of the Jrai people, who follow a matrilineal system. Recently revived in Op village, Pleiku ward, Central Highland Gia Lai province, the ritual helps preserve traditional cultural identity while adding appeal to community-based tourism.

Moc Chau - a springtime plateau amid the clouds

Spring in Moc Chau, a plateau in the northwestern province of Son La, brings not only warmth but also an enchanting world of blossoms, where nature and people merge in a magical symphony.

Exhibition welcomes the Year of the Horse

The Temple of Literature in Hanoi is hosting the themed exhibition “Horses Return to the City” to welcome the Lunar New Year of the Horse. The exhibition runs until the end of March.

Da Nang aims to welcome nearly 93,000 MICE visitors in 2026

The Da Nang MICE Tourism Promotion Programme 2026, themed “Da Nang - Elevating your MICE experience”, will be implemented from January 1 through the end of the year. Under the programme, the city targets welcoming and supporting nearly 93,000 MICE visitors, representing an increase of about 12% compared to 2025.

National Spring Fair 2026 scheduled for February in Hanoi

The fair will also contribute to promoting the campaign “Vietnamese people give priority to using Vietnamese goods” and introducing Viet Nam’s traditional Tet culture to international visitors.

“Dong Xuan” tram stop highlights Vietnamese presence in the heart of Berlin

Hanoi pilots early air quality forecasting system

The system can forecast air quality trends over time and across locations, helping authorities guide and implement pollution control measures.

Muong folk spinning-top game enlivens festivals in Phu Tho

In the cultural life of the Muong ethnic group in the northern province of Phu Tho, the spinning-top game (danh cu) is one of several traditional folk games—alongside crossbow shooting, tug of war, raft racing and the con throwing game (nem con)—regularly held during local festivals.

Vietnam preserves cultural soul of very-small ethnic groups

In the richly diverse tapestry of Vietnam’s 54 ethnic groups, there are small communities – like precious gems hidden deep in the mountains – that quietly enrich the nation’s cultural identity. These are the very small ethnic minority groups, with populations of fewer than 10,000 people, and in some cases only a few hundred.

Tourism emerges as bright spot in Vietnam’s socio-economic landscape

With the governmetn's determination, coordinated efforts of sectors, dynamic local implementation and active engagement from businesses, Vietnam's tourism is poised to accelerate, make breakthroughs and grow sustainably, moving toward becoming a a key economic pillar and enhancing the country’s position on the global tourism map

Reviving thousand-year-old capital of Thang Long through technology

At the Thang Long Imperial Citadel in Hanoi, the performance “Echoes of the Ly Dynasty” has emerged as a major attraction by combining large-scale 3D mapping with a digital immersive experience space.

Vietnam shines with 17 intangible cultural heritage elements recognised by UNESCO

Vietnam currently has 17 intangible cultural heritage elements inscribed by UNESCO, contributing to enhancing the country’s image on the global tourism map.